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Editing: conversion-rate-optimization.php

<!DOCTYPE html>
<html class="no-js" lang="en">
    <head>
        <meta charset="utf-8">
        <meta name="description" content="Software Development, Web Solutions, Digital Marketing –Redback">
        <meta name="keywords" content="Redback- We are one of the professional Website Design and Development Company located in USA, offers Website Design, Web Development, Software Solution, Ecommerce Web development, Infrastructure Solution, Brand Marketing, Digital Marketing services &amp; more.">
        <meta name="author" content="Redback">
        <meta name="viewport" content="width=device-width, initial-scale=1.0">

<title>Redback </title>

<link rel="stylesheet" href="css/bootstrap.css">
        <link rel="stylesheet" href="css/animate.css">
        <link rel="stylesheet" href="css/fontawesome-all.css">
        <link rel="stylesheet" href="css/orbito-icons.css">
        <link rel="stylesheet" href="css/orientate-font.css">
        <link rel="stylesheet" href="css/owl.theme.default.min.css">
        <link rel="stylesheet" href="css/owl.carousel.min.css">
        <link rel="stylesheet" href="css/lightslider.css">
        <link rel="stylesheet" href="css/lightcase.css">
        <link rel="stylesheet" href="css/settings.css">
        <link rel="stylesheet" href="css/ignore_for_wp.css">
        <link rel="stylesheet" href="css/preset.css">
        <link rel="stylesheet" href="css/theme.css">
        <link rel="stylesheet" href="css/responsive.css">

<link rel="icon"  type="image/png" href="images/fav.png"> 
        
    </head>
    <?php include 'header.php'; ?>

<section class="pageBanner pbBG2" id="scene_1" style="background-image: url('images/background/digital-design-businessman-show-increase-market-graphic (1)-min.jpg');">
            <div class="pageBannerOverlay"></div>
            <div class="triangleShapes layer_items" data-depth="0.9"><img src="images/shapes/21.png" alt="Redback Banner Shapes"/></div>
            <div class="pageBannerContainer">
                <div class="container">
                    <div class="row">
                        <div class="col-lg-12">
                            <div class="pageBannerContent">
                                <div class="pageBannerContentInner">
                                    <h2>Conversion Rate Optimization Servicess</h2>
                                    <div class="orbitoBredcrumbs">
                                        <a href="index.php">Home</a><i>></i><span>Service</span>
                                    </div>
                                </div>
                                <div class="pageBannerShape01"><img src="images/shapes/18.png" alt="Redback Banner Shapes"/></div>
                                <div class="pageBannerShape02"><img src="images/shapes/19.png" alt="Redback Banner Shapes"/></div>
                            </div>
                        </div>
                    </div>
                </div>
            </div>
            <div class="pageBannerShape03"><img src="images/shapes/20.png" alt="Redback Banner Shapes"/></div>
        </section>
        
        
        <section class="servicePageSection02">
            <div class="container">
                <div class="row">
                     <div class="serviceContent">
                            <h2 class="text-center">Conversion Rate Optimization Services for Driving Revenue</h2>
                            <p>
                            Your website traffic is worthless unless you can convert it into paying customers, as what a business needs to thrive is a client list that generates sales. Optimizing your conversion rate is an essential part of digital marketing, and one in which we excel at Redback.
                           <br><br>
                         <b>Conversion Optimization,</b>  also known as Conversion Marketing, is the process of testing and improving your website's elements, such as call-to-action (CTA) buttons, content, and site design, in order to increase the proportion of website users who achieve the goal. 
                         </p>
                        <p><br></p> 
                    </div>
                      <h2 class="text-center">Capabilities</h2>     
                         <h4 class="text-center">Redback CRO Services Includes:</h4>   
                    <div class="col-xl-4 col-md-6">
                   
                        <div class="iconBox01">
                            <i class="orbito-anchor-point"></i>
                            <h3>Strategizing And Analysing</h3>
                            <p>
                           Our team provides personalized conversion rate optimization to your specific requirements, website performance, and business goals. We track your website traffic and user interactions during the analysis stage. 
                           </p>
                           
                        </div>
                    </div>
                    <div class="col-xl-4 col-md-6">
                        <div class="iconBox01">
                            <i class="orbito-bar"></i>
                            <h3>Testing And Review</h3>
                            <p>
                             A/B testing, multivariate testing, and landing page optimization are all part of the testing process, which is followed by a thorough review of the results. We track your website traffic and user interactions during the analysis stage.
                             </p>
                           </div>
                    </div>
                    <div class="col-xl-4 col-md-6">
                        <div class="iconBox01">
                            <i class="orbito-document"></i>
                            <h3>Reports</h3>
                            <p>
                           Our detailed conversion rate optimization reports keep you up to date on the results as they compare to the expected outcomes. The reports provide a concrete plan for increasing conversions by recommending changes to website elements, landing pages, and so on. </p>
                         </div>   
                    </div>
                    <div class="col-xl-4 col-md-6">
                        <div class="iconBox01">
                            <i class="orbito-shield"></i>
                            <h3>Auditing</h3>
                            <p>
                            Audit can help you with this by providing reports on each stage of your sales funnel.
                            </p>
                         </div>  
                    </div>
                    <div class="col-xl-4 col-md-6">
                        <div class="iconBox01">
                            <i class="orbito-web"></i>
                            <h3>Split Testing</h3>
                            <p>
                          Conversion rate optimization services include testing the performance of your site as well as elements critical to increasing the CTA rate.
                          </p>
                        </div>   
                    </div>
                    <div class="col-xl-4 col-md-6">
                        <div class="iconBox01">
                            <i class="orbito-smartphone"></i>
                            <h3>User Behavior Analytics</h3>
                            <p>
                         This conversion optimization service focuses on developing custom landing pages for a specific target audience group.
                         </p>
                        </div>    
                    </div>
                     
                </div>
            </div>
        </section>

<section class="workProcessSection">
            <div class="container">
                <div class="row justify-content-center">
                    <div class="col-lg-6 text-center">
                        <h3 class="secSubTitle text-uppercase">Our Workflow Process</h3>
                        <h2 class="secTitle stWhite">BEST DIGITAL MARKETING COMPANY</h2>
                        <p class="secDesc">
                          As your business is different with unique goals, unique products or services, audiences and budgets, we tailor your Digital Marketing Strategy to your unique situation. 
                        </p>
                    </div>
                </div>
                <div class="row">
                    <div class="col-xl-3 col-md-6">
                        <div class="iconBox07 text-center">
                            <div class="processIcon">
                                <i class="orbito-board"></i>
                                <span>1</span>
                            </div>
                            <h3>Research</h3>
                           
                        </div>
                    </div>
                    <div class="col-xl-3 col-md-6">
                        <div class="iconBox07 text-center">
                            <div class="processIcon">
                                <i class="orbito-pen-1"></i>
                                <span>2</span>
                            </div>
                            <h3>Plan</h3>
                            
                        </div>
                    </div>
                    <div class="col-xl-3 col-md-6">
                        <div class="iconBox07 text-center">
                            <div class="processIcon">
                                <i class="orbito-settings"></i>
                                <span>3</span>
                            </div>
                            <h3>Implement</h3>
                           
                        </div>
                    </div>
                    <div class="col-xl-3 col-md-6">
                        <div class="iconBox07 text-center">
                            <div class="processIcon">
                                <i class="orbito-monitor-1"></i>
                                <span>4</span>
                            </div>
                            <h3>Optimize</h3>
                           
                        </div>
                    </div>
                    
                </div>
            </div>
        </section>
        
    
        <section class="aboutSection2">
            <div class="container">
                <div class="row">
                    <div class="col-xl-6">
                        <div class="aboutImage2 clearfix">
                            <img class="float-start" src="images/home2/1.jpg" alt="Redback About"/>
                            <img class="float-end" src="images/home2/2.jpg" alt="Redback About"/>
                            <div class="aiCounter2">
                                
                                <h2><span class="timer" data-count="100">100</span>%</h2>
                                <h3>Guaranteed</h3>
                                <h3>SEO Company</h3>
                            </div>
                        </div>
                    </div>
                    <div class="col-xl-6">
                        <div class="aboutContent2">
                            <h3 class="secSubTitle text-uppercase">We Are Redback</h3>
                            <h2 class="secTitle">Conversion Rate Optimization (CRO) Agency Sevices</h2>
                           <p>Our conversion rate optimization services are second to none. We know and understand SEO so well that we can help you improve your online presence. Conversions are a tangible result that we strive for as a result-oriented agency.</p>
                          
                           <p>Redback understands and implements your business objectives. We attempt to comprehend how users spend their time on your site and how they work/navigate. We understand and determine what prevents them from performing activities on your property. We also keep track of user and website traffic.</p>
                           
                        </div>
                    </div>
                </div>
            </div>
        </section>

<section class="whyChooseUsSection2">
            <div class="container">
                <div class="row">
                    <div class="col-xl-6">
                        <div class="wcuContent">
                            <h3 class="secSubTitle text-uppercase">Benefits of Working with Us</h3>
                            <h2 class="secTitle">We Read Signals from Users to Measure Popularity</h2>
                            <p class="secDesc">
                                Our Search Marketing teams then focus on the areas that need to be improved based on user feedback. A website's rankings are determined by user signals. The detailed analysis of user signals allows search engines to determine whether or not the user achieved his goal. Massive amounts of user data (big data) are analysed to ensure that the search result corresponds to the intended search.
                            </p>
                        </div>
                    </div>
                    <div class="col-xl-6">
                        <div class="row mb57">
                            <div class="col-xl-6 col-md-6">
                                <div class="iconBox03">
                                    <i class="orbito-user2"></i>
                                    <h3>IMPROVED MARGINS AND LOWER COSTS</h3>
                                    <p>
                                    Higher conversions enable you to generate higher revenues and engage more audiences while lowering cost per acquisition via macro conversions.
                                    </p>
                                </div>
                            </div>
                            <div class="col-xl-6 col-md-6">
                                <div class="iconBox03">
                                    <i class="orbito-headphones"></i>
                                    <h3>BETTER CUSTOMER INSIGHTS</h3>
                                    <p>
                                    Enabling smarter engagement reveals data points on what motivates the customer. This reduces consumer friction throughout their journey.
                                    </p>
                                </div>
                            </div>
                        </div>
                        <div class="row">
                            <div class="col-xl-6 col-md-6">
                                <div class="iconBox03">
                                    <i class="orbito-shield"></i>
                                    <h3>VALUE-ADDED CUSTOMER EXPERIENCE</h3>
                                    <p>
                                      CRO focuses on simplifying engagements, improving navigation, lowering barriers, and providing valuable experiences to customers.
                                      </p>
                                </div>
                            </div>
                            <div class="col-xl-6 col-md-6">
                                <div class="iconBox03">
                                    <i class="orbito-tick-1"></i>
                                    <h3>SCALABLE AUDIENCE ENGAGEMENT</h3>
                                    <p>
                                     Increased user engagement is possible without increasing resources, processes, or marketing channels.
                                    </p>
                                </div>
                            </div>
                        </div>
                    </div>
                </div>
            </div>
        </section>

<section class="faqSection">
            <div class="container">
                <div class="row justify-content-center">
                    <div class="col-lg-6 text-center">
                        <h3 class="secSubTitle text-uppercase">Good to Know</h3>
                        <h2 class="secTitle">Frequently Asked <br/>Questions</h2>
                    </div>
                </div>
                <div class="row">
                    
                    <div class="col-xl-11 offset-xl-1 col-lg-8">
                        <div class="tab-content" id="myTabContent">
                            <div class="tab-pane fade show active" id="faq-tab-1" role="tabpanel" aria-labelledby="faqTab-1" tabindex="0">
                                <div class="orbitoAccordion orbitoAccMode2" id="orbitoAccordion_01">
                                    <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_1">
                                            <button class="accordion-button" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_1" aria-expanded="true" aria-controls="orb_acc_col_1">
                                             What are Conversion Rate Optimization Services?
                                               
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_1" class="accordion-collapse collapse show" aria-labelledby="orb_acc_hed_1" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                               Conversion rate optimization services help to increase conversion rates by focusing on technical aspects of your site as well as aspects of your marketing campaign. A/B split testing, auditing, user behaviour analytics, heat maps testing, Google Analytics, SEO, and a few other services are available through CRO.
                                                
                                            </div>
                                        </div>
                                    </div>
                                    <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_2">
                                            <button class="accordion-button collapsed" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_2" aria-expanded="false" aria-controls="orb_acc_col_2">
                                              How does conversion rate optimization work?
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_2" class="accordion-collapse collapse" aria-labelledby="orb_acc_hed_2" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                                Conversion Rate Optimization (CRO) focuses on converting website visitors into customers, thereby increasing the effectiveness of your marketing strategies.           </div>
                                        </div>
                                    </div>
                                    <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_3">
                                            <button class="accordion-button collapsed" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_3" aria-expanded="false" aria-controls="orb_acc_col_3">
                                            How does your company approach CRO?
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_3" class="accordion-collapse collapse" aria-labelledby="orb_acc_hed_3" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                                We perform comprehensive website audits both manually and using automated tools. We also conduct extensive research in order to analyse your sales funnel. It will also include search query intent analysis, landing page layout, call to actions, check in/check out process, A/B testing, Google Analytics review, and multivariate testing.
                                            </div>
                                        </div>
                                    </div>
                                    <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_4">
                                            <button class="accordion-button collapsed" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_4" aria-expanded="false" aria-controls="orb_acc_col_4">
                                            How do you define conversions for my website?
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_4" class="accordion-collapse collapse" aria-labelledby="orb_acc_hed_4" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                             Conversions are defined by analysing your desired end goals based on user interactions on your website. To that extent, conversions 
                                             for you may include actions such as filling out a registration form, signing up for a newsletter, making a phone call, or even purchasing something from your website.
                                            </div>
                                        </div>
                                    </div>
                                    <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_5">
                                            <button class="accordion-button collapsed" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_5" aria-expanded="false" aria-controls="orb_acc_col_5">
                                             What should be my budget for CRO?
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_5" class="accordion-collapse collapse" aria-labelledby="orb_acc_hed_5" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                               We will collaborate closely with you to estimate your CRO budgets based on planned marketing objectives, the current state of the website in terms of CRO, the efforts required to achieve goals, and so on. After defining effort estimates, our team will provide you with a customised quote.
                                               </div>
                                        </div>
                                    </div>
                                     <div class="accordion-item">
                                        <h2 class="accordion-header" id="orb_acc_hed_6">
                                            <button class="accordion-button collapsed" type="button" data-bs-toggle="collapse" data-bs-target="#orb_acc_col_6" aria-expanded="false" aria-controls="orb_acc_col_6">
                                              What defines the conversions for a page?
                                            </button>
                                        </h2>
                                        <div id="orb_acc_col_6" class="accordion-collapse collapse" aria-labelledby="orb_acc_hed_6" data-bs-parent="#orbitoAccordion_01">
                                            <div class="accordion-body">
                                           Conversions can mean different things for different websites. Depending on your website's end goals, it could be anything from getting visitors to sign up for newsletters to social media shares or even clicking Call To Action buttons.
                                           </div>
                                        </div>
                                    </div>
                                 
                                </div>
                            </div>
                        </div>
                    </div>
                </div>
            </div>
        </section>

<section class="ctaSection">
            <div class="container">
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                    <div class="col-lg-9 col-md-9">
                        <div class="ctaLeft">
                            <h3 class="secSubTitle text-uppercase">We Love What We do</h3>
                            <h2 class="secTitle stWhite">Let’s Create Something Together</h2>
                            
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                        <div class="ctaRight justify-content-end">
                            <a class="orbBtn01 hoverBlue" href="contact.php">
                                <span class="bp-shape"></span>
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                                <span class="bp-text">Contact Us</span>
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